Hey,
It’s Pete Matheson with a new issue of Experiments in Progress.
A wave of new launches just dropped. Here’s what actually matters:
🤖 AI isn’t actually driving phone purchases
A new survey shows what actually matters:
Battery life > price > camera > AI
At the same time, brands are racing toward 7,000mAh+ batteries, not better AI.
Real-world usability is winning: phones that last all day > phones that write emails for you.
📉 Tech is becoming a discount-first category
Amazon’s Spring Sale made one thing very clear:
Most tech is no longer priced to be bought at full price.
Across TVs, AirPods, laptops, and accessories, the best deals were massive, frequent, and expected.
Tech companies launch at premium pricing… but the real price is whatever it drops to 2–3 months later.
🤖 Samsung is pushing AI into the mid-range
Samsung’s latest A-series launches (A57 / A37) show a new move:
Bringing Galaxy AI features into cheaper phones.
Tools like transcription, object editing, and real-time assistance are no longer limited to flagships.
Think:
same AI features across price tiers
less differentiation between mid-range and flagship
ecosystem lock-in over hardware upgrades
💻 Samsung is refreshing its laptop lineup
Samsung just launched the new Galaxy Book6 series (Book6, Pro, Ultra) globally.
The update focuses on:
new Intel Core Ultra chips
improved performance + efficiency
thinner, premium designs across tiers
Instead of big redesigns, Samsung is iterating on what already works: lightweight laptops with strong displays and tight integration with Galaxy devices.
Samsung is quietly positioning Galaxy Book as a serious MacBook alternative, especially for existing Galaxy users.
Source: SamMobile
🏠 Smart home devices are exploding again
A new wave of devices just dropped from Aqara, Philips Hue, IKEA, and Amazon (Alexa+):
Aqara Hub M3 → new Matter-compatible hub for full home control
Philips Hue Secure cameras + lighting updates → deeper automation + security
IKEA Dirigera updates → better app + multi-device control
Amazon Alexa+ → more advanced routines and voice control
Instead of niche setups, companies are focusing on simpler setups, better cross-device compatibility, and more reliable automations.
Smart home is finally becoming easier to set up and more reliable to use.
📱 Enjoying this newsletter? Share it with a friend who’s as obsessed with tech as you are:
After testing the new Studio Display XDR against alternatives like Dell and LG, I wanted to answer a simple question:
Is this actually worth upgrading to?
Here’s what I break down in the video:
Glossy vs nano-texture (what actually looks better)
Brightness, HDR, and mini LED performance
120Hz refresh rate and real-world smoothness
Multi-monitor setup + compatibility (Mac, Windows, Linux)
Design, ports, and cable management issues
Gaming performance and everyday use
Whether it’s worth the price vs alternatives